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“Their team cared about our mission and invested in our success.”
Introduce your business and what you do there.
I’m Catherine Crystal Foster, the CEO of a nonprofit organization.
What challenge were you trying to address with Good Stuff Partners?
We brought on Good Stuff Partners to create a name and launch our brand.
What was the scope of their involvement?
They first sat down and listened to us attentively. Their team asked questions to distill the essence of who we are and to help us think strategically around our brand's definition. We’re a new organization, so we didn’t have a record for them to enhance and improve. They helped us to shape and create the brand, which included the name, the logo, and the website. They also lightly worked on our social media and our communications plan.
What is the team composition?
Initially, we worked with Adrian (Partner and Brand Strategist, Good Stuff Partners), Aimee (Founder and Creative Director, Good Stuff Partners), and a person who worked on an administrative level. As the project progressed, we started to work mostly with Aimee and an outsourced developer. We also met with a communications contractor. For a few components of the project, we worked with design staff.
How did you come to work with Good Stuff Partners?
A colleague organization referred us to Good Stuff Partners. We liked their work with previous clients and their vibe. We liked the fact that they spent time working with social purpose organizations as well as with corporations.
How did Good Stuff Partners perform from a project management standpoint?
We had regular phone calls to check in because 90% of their work was done remotely. We used Asana, which had both strong and weak points. It was good because everything was archived. They’re straightforward and honest folk, which led to good communication.
What did you find most impressive about them?
They're good people with tremendous positivity and goodwill. Their team cared about our mission and invested in our success.
Do you have any advice for potential clients?
Be extremely clear about what you want and when you need it. Be willing to give detailed feedback because Good Stuff Partners will act on it.